A shared-risk media partnership for premium U.S. cosmetics brands doing $100K to $800K a month, built for a category where TikTok trends move fast and indie brands compete directly with established names.
The U.S. indie cosmetics market is growing explosively, with TikTok and Instagram driving trends fast enough that a campaign built for last quarter's aesthetic can already feel dated.
Margins in this category typically run 70 to 80%, which gives real room for performance-based media spend, but only for brands that can keep up with how quickly the content and creator landscape moves.
Inclusivity and representation aren't optional positioning choices here, they're baseline expectations that shape how a campaign gets received.
MTWAY CLUB applies the same qualification standard to every cosmetics partner, adjusted for what actually matters in the United States market.
We don't have a U.S. cosmetics case in our public portfolio yet. Here's our closest comparable result, alongside two of our audited results published across the site, so you can judge the standard we hold ourselves to rather than a category-specific promise.
Figures are actual campaign results, not projections. Results vary by brand, category, and starting position, and are never guaranteed inside this free diagnostic without the contractual terms of the full membership.
If your brand is doing $100K to $800K a month with a distinctive formulation and you're ready for a model where our fee depends on results, we'd like to hear from you.
Not sure yet? Run the free 30-second diagnostic